Emory Goizueta MBA Essays 2019-20
Essay 1: Define your short-term post-MBA career goals. How are your professional strengths, past experience, and personal attributes aligned with these goals? (300 word limit)
Essay 2: The business school is named for Roberto C. Goizueta, former Chairman and CEO of The Coca-Cola Company, who led the organization for 16 years, extending its global reach, quadrupling consumption, building brand responsibility, and creating unprecedented shareholder wealth.
VIDEO ESSAY: Please select ONE of the following topics to share with us using the video essay feature. Your comments should last no more than 60 seconds and you have the option to re-record until you are satisfied, before submitting.
• Of Goizueta Business School’s core values (Courage, Integrity, Accountability, Rigor, Diversity, Team, Community), which one resonates the most with you and why?
• What is the best advice you have received and how have you used it in your life or career?
• Outside of family and work, what is something that you are passionate about and why?
Optional Essay: Should you feel there is an important part of your story missing from your application (e.g., unexplained gaps in work experience, choice of recommenders, academic probation issues), please use this section to provide a brief explanation. We ask that you limit your response to 100 words; responses in bullet point format are preferred.
Emory Goizueta MBA Winning Sample Essays – 1
Define your short-term post-MBA career goals. How are your professional strengths, past experience and personal attributes aligned with these goals? (300 words)
My Post-MBA short term goal is to work as a management consultant in technology strategy function for a global consulting firm such as PwC or Deloitte.
For the last 3 years, I have been working with PwC as a technology consultant. I have led multiple engagements for a multitude of clients across different industries. The challenges of working across different industries and the steep learning curve is what actually inspired me to switch into management consulting. With my technology experience, I am restricted to manage only the technology side of the problem. But going forward, I am keen on expanding my knowledge holistically and learn about complex business problems from a bigger economic perspective.
My current experience with PwC have provided me multiple opportunities to lead global projects, thus helping me develop my leadership skills. The challenges of working with different teams and on different technologies have enhanced my problem solving skills and enriched me with the ability to quickly integrate into cross functional teams. After discussing with my peer management consultants, I believe leadership, teamwork and problem solving ability are the major skills that a management consulting firms look for in a candidate.
I have also worked with an app based startup, where I acquired many soft skills which helped me develop my personality. Need for constant innovation in a start up culture pushed me to imbibe a constant learning attitude. I also develop an aptitude of approaching a business problem from different perspectives. In the highly charged start up atmosphere filled with enthusiastic entrepreneurs, I mastered the art of motivating our employees to push through new barriers everyday. I view my dynamic work experience in a consulting company as a solid background that can help me achieve my short term goals post-MBA.
The business school is named for Roberto C. Goizueta, former Chairman and CEO of The Coca-Cola Company, who led the organization for 16 years, extending its global reach, quadrupling consumption, building brand responsibility, and creating unprecedented shareholder wealth. Mr. Goizueta’s core values guide us in educating Principled Leaders for Global Enterprise. Provide an example of your leadership – professional or personal – and explain what you learned about yourself through the experience. (300 word limit)
Last year PwC’s technology practise head invited me for a meeting. One of our clients wanted us to implement a mobile solution that was recently launched by IBM. PwC did not had a specialised team then and I was the only one with prior experience on the IBM product. He asked me if i would be willing to take lead on the project and analyse the project scope thoroughly.
For me personally, this was the best opportunity to showcase my potential. In next meeting, I presented a SWOT analysis and eagerly took on the responsibility to form a team and lead the project.
I reached out to all the associates whom I believed would be the right fit for the project. My first and foremost challenge as the lead was to convince them to join the team. Initially everyone was a bit skeptical to work on a new technology which may not have further implications/projects. I finally managed to put together a great team from China and India offices but the onus lied on me to train everyone and bring them up to speed.
Once I had a fully trained team, I delegated most of the technical work to my team. I took point on clarifying requirements with the client, chalking out implementation plan and negotiating timelines.
Five months later, we delivered solution with which the client was highly satisfied. The success of the project was used to solicit further project with new clients which generated revenues worth $8 million. Our team received team performance award and the practice head put my name forward for a promotion.
This project gave me the opportunity to learn how to put together a great multinational team and taught me how to manage social and cultural diversity in the team. Learning how to make a global team work together efficiently and delivering best solution was the most important learning from this project.
Complete one of the following statements. (250 word limit)
I am passionate about…
The best piece of advice I’ve received is…
The best day of my life was…
A personal goal I want to accomplish is…
The best day of my life was 20th Feb 2014, when my sister got married to the love of her life. Three years ago when my sister introduced me to her boyfriend and told me that she wants to marry him, the only question I asked her was “do you think our family will agree”?
Majority of Indian society believes in the tradition of arranged marriages, where the families find a suitable match for their children. Love marriages are still looked down upon as a taboo especially when its a girl making her own choices.
Being an educated girl, I firmly believed in a girl’s right to make her own life choices. In order to see my sister’s dream become a reality, I knew I had to stand by her as her strongest advocate.
We both broke the news to our family together. The initial reactions were very negative and judgemental of my sister’s character. Our otherwise modern uncles and aunts were now worried that somehow it will affect their children’s future suitors because allowing my sister to marry her love would set a precedence in the family.
After an year of convincing our dad to think about the purpose of educating his daughters and to let them have their happiness, he finally agreed and we had a big fat Indian wedding for my sister. This incidence encouraged two of my other cousin-sisters to voice their choices and marry the ones they have chosen.
The first comment my father received was “if you let your daughters to be too independent, that is what will happen”
Emory Goizueta MBA Winning Sample Essays – 2
Emory Essay 2: The business school is named for Roberto C. Goizueta, former Chairman and CEO of The Coca-Cola Company, who led the organization for 16 years, extending its global reach, quadrupling consumption, building brand responsibility, and creating unprecedented shareholder wealth. Mr. Goizueta’s core values guide us in educating Principled Leaders for Global Enterprise. Provide an example of your leadership – professional or personal – and explain what you learned about yourself through the experience. (300 word limit)
In late 2016, the owner of Smart Capital decided to merge all his financial services companies into one conglomerate. The CEO asked me to be the operations manager for the entire group. The operations department was going to triple in size, which meant that six new team members would be joining three that I had trained myself.
Each team member was accustomed to certain platforms, work hours, financial products, methodologies and managers.
It was my goal – first and foremost – to unify the group and align procedures and expectations. I held personal talks outside the office with each member, where I explained the new department’s functions and Key Performance Indicators. I asked everyone to share their concerns and expectations and to tell me about their areas of expertise. Following these sessions, I spoke to the whole team, providing a vision for the department and motivating them to give me their best as we formed a new, cohesive team.
My second challenge was to ensure that all nine team members achieved competency in new areas of responsibility. To encourage knowledge sharing, I set up a system in which “experts” on the team would work with “novices” in order to bring everyone to high functionality in a variety of financial services, software, trading platforms and payment service provider workflows.
After only a month, our team went from 35% universal competency in all tasks to 70-80%, an achievement recognized by the CEO.
From this experience, I learned how important transparency and effective communication are when managing others. When corporations are reorganized, it is especially important to empower employees. Perhaps more importantly, the success of our team taught me the potential of business to facilitate cooperation and understanding across cultures.