IESEG School Master in Big Data Analytics for Business Overview





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Introduction to IESEG School Master in Big Data Analytics for Business

he Master in Big Data Analytics for Business is designed to help participants mastering the business knowledge, the methods and the analytical tools to convert BIG data into BIG insights in marketing, finance and operations.

The program is offered on a full-time basis and consists of 3 terms of academic courses and a professional experience. The curriculum is developed around core modules in business, technology, and methodology, as well as specialized courses in marketing, finance, and operations.

In a connected world, data provide companies with the opportunity to align their marketing, finance and operations strategy with objective facts and figures. Participants will learn how to become data-driven managers, and will be able to spot analytical opportunities in a given business context.

Why Study IESEG School Master in Big Data Analytics for Business?


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  • Exposure to leading data science methodologies (descriptive and predictive modeling, statistical and machine learning algorithms, deep learning, text analytics, forecasting, social network analysis, optimization tools, amongst others).
  • Exposure to leading data science technologies (Python, R, SAS, GIT, GITHub, Google Colab, Databricks, JupyterLab, Jupyter Notebooks, Hadoop, Hive, Spark, Kaggle, IBM SPSS Statistics, Tableau, Excel, amongst others).
  • Exposure to industry-based learning through a real-life 4-month hackathon, workshops, and recruitment meetings with industry experts
  • Exposure to cutting-edge innovations in the field of data science, thanks to the quality of the IÉSEG research team and its marketing analysis center – ICMA.

Program Costs + Living Expenses : IESEG School Master in Big Data Analytics for Business


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Cost of living in Lille: between €895 and €1,325 per month:

> Accommodation: from €450 to €800
> Food: €200
> Transport: €80 (rather leisure)
> Electricity: €45
> Phone & Internet: €20 to €50
> Personal: €100

Employement Prospects : IESEG School Master in Big Data Analytics for Business


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    Most Sought-after Jobs

  • Digital/Online Marketers
  • Web Analysts
  • Consumer Intelligence Experts
  • Market Researchers
  • Database Marketers
  • Customer Insights Managers
  • Financial Analysts
  • Credit Scoring Analysts

Participants will acquire the skills to discover key information by reviewing company data and taking into consideration the relevent business context. They will become decision makers with strong fundamentals in business and analytics.

Eligibility Criteria for IESEG School Master in Big Data Analytics for Business

The Master in Big Data Analytics for Business program caters to prospects who already hold a bachelor’s degree in Business Administration, Engineering, Computer Science, IT, Mathematics, Statistics or similar, and interested in a new and expanding field.

Documents required : IESEG School Master in Big Data Analytics for Business

  • A Bachelor degree in Business Administration, Engineering, Computer Science, IT, Mathematics, Statistics or similar, with strong academic performance, from a recognized institution.
  • Transcripts in English/French of your Bachelor degree (up to date if you have not graduated yet)
  • Your Bachelor diploma (if applicable)
  • A good command of English; English Proficiency test for non-native speakers: IELTS Academic 6.5, TOEFL IBT 85, TOEIC 4 skills 850, Duolingo 115, Cambridge Exam B2.
    Native English speakers or candidates who have had two years of courses taught in English are exempt.
  • Copy of passport
  • CV/Resume
  • Online motivation video to be recorded on the platform
  • €100 application fees (not refundable)
  • A GMAT/GRE score is optional, not mandatory.

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Scholarships Available : IESEG School Master in Big Data Analytics for Business

IÉSEG offers large numbers of scholarships in the form of tuition waiver up to €7,000 for students who meet the various criteria for each case. No separate application is needed. Decisions will be made during admission commission and released along with admission decision.

€500 tuition reduction for all admitted applicants coming from one of partner universities worldwide
€1,000 tuition reduction for all applications submitted before February 1st, 2024
€500 tuition reduction for admitted applicants with a GMAT score between 650 and 680, €1,000 tuition reduction for admitted applicants with a GMAT score of 690 or higher. The GMAT score can be sent after the completion of the application, until the end of the application process (according to the application deadlines).
Between €500 and €4,500 tuition fee reduction based on the applicant’s overall portfolio based on high levels of academic performance, rigor, motivation, extra-curricular activities and/or professional expertise.

Specializations & Electives Offered


  • Marketing Analytics
  • Finance Analytics
  • Operations Analytics


  • Data Visualization
  • Natural Language Processing
  • Machine Learning
  • Deep Learning
  • Business Intelligence
  • Data Mining
  • Data Engineering
  • Big Data Technologies
  • Blockchain Analytics
  • Social Network Analysis
  • Optimization
  • Forecasting
  • Data Ethics
  • Data Governance

FAQs About Master in Big Data Analytics for Business

3 terms + Capstone project.
Please note that we offer a January Intake for the MIB Program (Lille Campus only)

Their Specialized Master Programs are entirely taught in English.


Upon successful completion of the program, students will get the State-recognized ‘Grade de Master’(“DESMI – Diplôme d’Études Spécialisées en Management International”), with the specialization mentioned (International Business, Fashion Management, Strategy & Digital Transformation, International Accounting Audit & Control, Finance, Banking, Capital Markets & Financial Technology, Business Analysis & Consulting, Digital Marketing & CRM, International Business Negotiation, Big Data Analytics for Business, Management for Sustainability, Entrepreneurship & Innovation).

This Diploma is delivered by the French Ministry of Higher Education, Research and Innovation and registered with the French RNCP (the National Registry of Professional Certification) under the number RNCP35291.

Yes, French language lessons for all levels are included in the program for international students. French is the mandatory choice for all non-French speaking students.


Yes, when our students obtain the Grade de Master after their Specialized Masters, they can apply for an APS Visa and stay in France to look for a job for 1 year. Please note that the chances of getting a job in France will be lot higher if the student speaks French.

Application Process & timeline

We strongly advise all our clients to have a proper excel sheet or a timetables mapped out.
Once you are done with GMAT the entire application process usually take 4-6 weeks

Step 1

GMAT / GRE Score

2-3 months.

If you are not sure about what score to target then look at the average score of the schools you want and shoot above the average. 

Step 2

Profile Evaluation

 1-2 weeks.

Get your profile evaluated from a professional consultant and figure out what schools you can target based on your profile

Step 3

Application Prep

3-4 weeks at least. 

Start writing at least 1 month in advance of their 1st deadline. First application usually takes the longest.

Step 4

Interview Prep

1 week

School will notify you and give you roughly 1 week to schedule your interview. Ideally, start your prep ASAP and Do some mock interviews.

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